greek-rhetoricfeatured in 30 works

Ethos, Pathos, Logos

Aristotle's anatomy of persuasion: win through your character (ethos), through the audience's feelings (pathos), and through the argument itself (logos).

Ethos, pathos, and logos are the three 'modes of persuasion' (pisteis) Aristotle identified in his Rhetoric in the 4th century BCE. A speaker persuades through the credibility of his own character (ethos), through the emotions he stirs in the audience (pathos), and through the reasoning of the speech itself (logos). This compact triad has organized the teaching of rhetoric and communication from antiquity right down to the present day.

How it traveled

On the Choreutes
Athens · -411
explains
History of the Peloponnesian War
Athens · -400
explains
Panegyricus
Athens · -380
explains
Phaedrus
Athens · -370
explains
Evagoras
Athens · -370
applies
Against Aphobus III
Athens · -362
explains
On the Peace
Athens · -355
explains
Exordia
Athens · -349
explains
Gorgias
Athens · -348
explains
To Philip
Athens · -346
explains
Against Timarchus
Athens · -346
explains
On the False Embassy
Athens · -343
explains
On the Embassy
Athens · -343
explains
On the Chersonese
Athens · -341
explains
Antidosis
Athens · -338
explains
Rhetoric
Chalcis · -335
explains
On the Crown
Athens · -330
explains
Against Meidias
Athens · -322
explains
Against Stephanus I
Athens · -322
applies
Poetics
Chalcis · -322
explains
Histories
Megalopolis · -118
explains
De Inventione
Formiae · -84
explains
Pro S. Roscio Amerino
Formiae · -80
explains
Pro Q. Roscio Comoedo
Formiae · -76
applies
In C. Verrem
Formiae · -70
explains
Divinatio in Q. Caecilium
Formiae · -70
explains
Pro Fonteio
Formiae · -69
explains
Pro A. Cluentio
Formiae · -66
explains
De Imperio Cn. Pompei Ad Quirites
Formiae · -66
explains
Pro L. Murena
Formiae · -63
explains

Key passages(20)

Origin Anchor — gr-modes-persuasion↗origin

Fragments & Testimonia · Aristotle